▷ Elon Musk and his eternal love for the letter X

If Elon Musk were a superhero, his logo wouldn’t be a bat or a spider, it would just be a giant glowing X projected across the sky. The man collects X’s the way kids collect Pokémon cards. From X.com to SpaceX, Model X, xAI and now Twitter renamed to simply X, it feels like his personal alphabet starts and ends with one letter. Honestly, even treasure maps are jealous because Elon already made X cooler than buried gold.

The obsession goes so far that one imagines his cereal spelled as CheeX, his socks marked with Xtra, and his Starbucks order written as “Xeccino.” It’s not marketing anymore, it’s muscle memory. Meanwhile, The Rock obsesses over his dumbbells, but Elon? He’s bench-pressing consonants. If Scrabble ever invites him to play, the board will end up looking like a crossword puzzle designed by a futuristic robot.

What’s wild is how fans eat it up like it’s gourmet branding. But it’s not a gimmick, it’s Elon turning the alphabet into a blockbuster movie. Picture him in a boardroom: charts everywhere, and in the middle, a single X drawn like the climax of Avengers. It’s not just a letter, it’s his compass, his aesthetic, his Wi-Fi password, probably his ringtone. Sesame Street could hire him tomorrow, and every kid would be chanting X like it’s the hottest new dance on TikTok.

At this point, Elon doesn’t just use X, he is X. The letter follows him around like paparazzi, popping into rockets, cars, and apps. By 2030, don’t be surprised if he renames Earth as Planet X just to keep the streak alive. Honestly, he’s giving alphabet soup a total identity crisis, and we’re all here for it.